Business Development Group
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Marketing and PR ·Offline

Content Creation: From Concept to Execution

Why join the Course “Content Creation: From Concept to Execution”? The course is designed for SMM specialists, marketing professionals to acquire new knowledge and skills in filmi...

What you'll gain

  • ✓ Content creation: from idea to execution
  • ✓ Moodboard creation
  • ✓ Product photography
  • ✓ Practical work on site

✓ Free consultation · Certificate on completion · Practical learning · Certificate-ready · BDG since 2009

Marketing and PR

Duration

4 weeks

Format

Offline

Level

Beginner

Starts

Jan 08, 2026

Certificate

On completion

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Use BDG spaces for learning, networking, teamwork, and focused work when you need the right environment to grow.

Library

Access useful books, materials, guides, and learning resources selected to support your development.

Who can you become?

Why join the Course “Content Creation: From Concept to Execution”?

The course is designed for SMM specialists, marketing professionals to acquire new knowledge and skills in filming, creating visual content. Within the framework of a practical course, individual lessons of which are practical work. Within the framework of the course, students will learn the psychological aspects of content, create a moodboard, and gain design knowledge. During the internship, they will take product photos and create visual content. The course is designed in accordance with modern market standards. Students will also learn AI tools and integrate them into the creation of visual content.

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Who is this course for

  • ✓

    Individual SMM Specialists

    The course is open to SMM specialists or people who run their own business pages. With today's proliferation of visual content, every specialist must keep up with the demands, and they need up-to-date knowledge to remain a sought-after specialist in the market and to manage their page or website constantly updated and in line with trends.

  • ✓

    Future Reel Makers

    The course is open to those who want to master Reel Making and photography, start a new career as an individual Reel Maker, and collaborate on various projects.

  • ✓

    Bloggers

    The course is open to those who are engaged in blogging and need to shoot videos and clips professionally, have diverse content to increase their number of followers, and provide high-quality content.

What you will learn

  • ✓Content creation: from idea to execution
  • ✓Moodboard creation
  • ✓Product photography
  • ✓Practical work on site
  • ✓Using AI on social media platforms

Program

Course details

🗓
Schedule
Thu 7pm -9:30pm Sat 2:30pm - 5pm
💳
Payment
Monthly
🎓
Certificate
On completion
8 lessons

Frequently asked questions

Certificates

Certificates you can receive

Depending on the course format and results, students can receive one of BDG's certificate types.

  • ✓ Verified BDG certificate
  • ✓ QR / signature-ready format
  • ✓ Armenian & English certificate design
Participation — Business Development Group certificates
Excellence — Business Development Group certificates
HR Drone — Business Development Group certificates Co-branded

Participation

For students who actively participate in the course learning process.

For active participation

Completion

For students who complete the course requirements and finish the program.

For successful completion

Excellence

For students who complete the course with outstanding results and strong performance.

With distinction

HR Drone

A co-branded certificate for selected HR and partner-certified programs.

Co-branded

Marketing and PR

Ready to start Content Creation: From Concept to Execution?

Book a free consultation and reserve your place in the next cohort.

55,000 ֏

4 weeks · Starts — Jan 08, 2026

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