Career Advice
Get practical guidance on career growth, job search, interviews, CV improvement, and the next steps in your professional path.
Marketing and PR
·Offline
Professional Meta Ads Course
Why Join the “Professional Meta Ads Course”? The goal of this course is to teach participants how to use Meta’s advertising tools as efficiently and effectively as possible. Ap...
What you'll gain
- ✓ Meta Business Suite
- ✓ Meta Ads
- ✓ Meta Commerce Manager
- ✓ Advertising tailored for the Armenian market
✓ Free consultation · Certificate on completion · Practical learning · Certificate-ready · BDG since 2009
Duration
2 months
Format
Offline
Starts
Mar 31, 2026
Certificate
On completion
The BDG ecosystem
More than a course
At BDG, learning continues beyond lessons. You get access to guidance, community, events, spaces, and resources that support your professional growth.
Personal Branding
Learn how to present your skills, build professional visibility, and create a stronger personal brand in your field.
Free Webinars & Seminars
Join free webinars, seminars, and open sessions every month to keep learning, meet experts, and discover new opportunities.
Big Community
Become part of a large professional community of students, graduates, trainers, and industry specialists.
Coworking Spaces
Use BDG spaces for learning, networking, teamwork, and focused work when you need the right environment to grow.
Library
Access useful books, materials, guides, and learning resources selected to support your development.
Who can you become?
Why Join the “Professional Meta Ads Course”?
The goal of this course is to teach participants how to use Meta’s advertising tools as efficiently and effectively as possible. Applicants are expected to have basic knowledge of advertising tools, along with strong motivation, a willingness to learn, and clear growth-oriented goals. By the end of the course, students will confidently master all key Meta platform tools, understand which ad formats perform best in the Armenian market, and gain practical knowledge of real, results-driven marketing. They will learn how to analyze the market for real businesses and develop ads that truly work.Get 5% Cashback
Pay with 
QR Code
Who is this course for
-
✓
Beginners in SMM or Digital Marketing
If you have recently entered the SMM or digital marketing field or have completed an SMM course and already know the basics, you are welcome to join. You will strengthen your knowledge and gain hands-on experience by analyzing and creating real, high-performing ads for actual businesses.
-
✓
Professionals in SMM or Digital Marketing
The course is also ideal for current SMM and digital marketing specialists who want to expand their expertise, gain new skills, and achieve new milestones in their careers.
Program
- Introduction / Networking
- What is SMM?
- Which advertising tools are the most commonly used?
- What works best in the Armenian market?
- The difference between the two main types of advertising
- Practical examples that students will learn from
- How to research the market and keep your finger on the competitors’ “pulse”?
- Determining the necessary advertising budget
- Key principles for creating effective visuals
- Discussion of examples
- Practical class on creating visuals
- How influencer marketing works?
- How to create a business portfolio in Meta?
- How to create a business page, connect it to Instagram, and link it to the Ads Manager?
- What is the tool Ads Manager?
- What is a Commerce Manager and how to use it effectively despite regional limitations?
- The first ad type in Ads Manager: Awareness
- Detailed overview of all advertising placement options
- Types of targeting and choosing the optimal niche
- Event Manager: in-depth exploration of pixels
- Professional advertising using pixel-generated products that lead directly to the website
- Rules for writing compelling/sales-driven copy
- Ads Manager ad type: Awareness
- Detailed overview of all advertising placement options — Part 2
- Advertising within the Carousel subsection
- Discussion and analysis of examples from various industries
- Proper application of media trends
- Training on the Collection subsection within Awareness ads
- Training on Traffic-type ads
- Analysis of all subcategories and best-practice application
- How to create and maintain a strong public image online?
- How to use partners and especially company leaders in content, and how this benefits the business?
- Another Ads Manager ad type: Engagement
- Another Ads Manager ad type: Sales
- Boost ads and their effectiveness
- Another Ads Manager ad type: Sales
- Boost ads and insights on their performance
- Importance and nuances of customer service
- Importance and nuances of customer service
- Summary of advertising methods and discussion on their purpose-driven application
- Review and analysis of all student assignments
Course details
🗓
Schedule
Tuesday 19։30-22։00
Friday 19:30 - 22:00
💳
Payment
Monthly
🎓
Certificate
On completion
14 lessons
Frequently asked questions
Each course is labelled beginner, intermediate or advanced. If you are unsure, book a free consultation and we will help you choose.
Flexible payment options are available for most programs. Contact us to discuss the right plan for you.
Certificates
Certificates you can receive
Depending on the course format and results, students can receive one of BDG's certificate types.
- ✓ Verified BDG certificate
- ✓ QR / signature-ready format
- ✓ Armenian & English certificate design
Co-branded
Participation
For students who actively participate in the course learning process.
For active participationCompletion
For students who complete the course requirements and finish the program.
For successful completionExcellence
For students who complete the course with outstanding results and strong performance.
With distinctionHR Drone
A co-branded certificate for selected HR and partner-certified programs.
Co-brandedMarketing and PR
Ready to start Professional Meta Ads Course?
Book a free consultation and reserve your place in the next cohort.
59,000 ֏
2 months · Starts — Mar 31, 2026
Keep exploring
Related courses
Marketing and PR
•2 months
•Offline
Marketing Fundamentals Course
Starts Oct 2022
Beginner
Certificate
Marketing and PR
•2 months
•Online
SEO Full Course and Internship
Starts Feb 2026
Beginner
Certificate
New
