Enroll a child in summer school or not?
BDG's Digital Summer School is back to bring a vibrant and enriching experience to teenagers during their summer break. We aim to make thei...
What you'll gain
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Basics of programming
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Basics of marketing
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Graphic design skills
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Improving English
✓Free consultation · Certificate on completion·Practical learning · Certificate-ready · BDG since 2009
Duration
2 months
Format
Offline
Level
Beginner
Starts
Jun 05, 2024
Certificate
On completion
The BDG ecosystem
More than a course
At BDG, learning continues beyond lessons. You get access to guidance, community, events, spaces, and resources that support your professional growth.
Career Advice
Get practical guidance on career growth, job search, interviews, CV improvement, and the next steps in your professional path.
Personal Branding
Learn how to present your skills, build professional visibility, and create a stronger personal brand in your field.
Free Webinars & Seminars
Join free webinars, seminars, and open sessions every month to keep learning, meet experts, and discover new opportunities.
Big Community
Become part of a large professional community of students, graduates, trainers, and industry specialists.
Coworking Spaces
Use BDG spaces for learning, networking, teamwork, and focused work when you need the right environment to grow.
Library
Access useful books, materials, guides, and learning resources selected to support your development.
Who can you become?
Enroll a child in summer school or not?
BDG's Digital Summer School is back to bring a vibrant and enriching experience to teenagers during their summer break. We aim to make their vacations brighter, more engaging, and filled with exciting discoveries.Digital Summer School serves as a platform for professional guidance, self-discovery, and the overall development of teenagers. Over two months, participants will delve into the fundamentals of programming, design, and marketing, and enhance their English communication.Tailored for students aged 11-16, Digital Summer School caters to those intrigued by digital professions, offering a space for fresh exploration in a captivating and progressive environment during the summer holidays. Participants will be divided into 2 age groups (11-14 and 14-16).The program encompasses three primary areas: programming, design, and marketing. Through engaging in games and hands-on activities, participants will grasp the fundamentals of these professions, create their own games, develop brand elements, and learn how to effectively present products or skills.Simultaneously, trainers will focus on identifying participants' interests, fostering self-expression, and honing communication and presentation skills. The English lessons integrated into the program aim to enhance spoken English and master professional vocabulary.Thanks to English lessons, they will improve their spoken English and master professional English vocabulary.Digital Summer School classes are organized from Monday to Thursday, 14:00-18:00. Most of the classes are held in the BDG office (H. Kochar 4). We will have thematic visits to various centers and companies (Armath Lab, Cafesjian Center, Planetarium, etc.).
Individual consultation
before and after the course
Who is this course for
✓
11-16-year-old schoolchildren
Digital Summer School-իis intended for schoolchildren aged 11-16 who are interested in digital professions and are looking for an opportunity to spend summer vacations in an interesting and developing environment.
Program
Basic computer concepts and terminology
Device and software versioning
Introduction to different operating systems
General introduction to the design concept
Colors, color types, and properties
Forms
What is marketing?
Marketing history
The role and importance of marketing
Who is a marketing specialist, and what functions do they have?
Participants discover each other's interests and share interesting facts using simplest English expressions through the game "BINGO"
Creating simple documents, tables, and slides
Introduction to Google Drive, Docs, Sheets and Slides
Introducing the features of online editors
Group work with documents
The technical side of design
Styling on paper
Features of the characters' bodies
Social Media Marketing (SMM)
Search Engine Marketing (SEO)
Mobile Marketing
Email Marketing
Creative Sketching Challenge - learning English by drawing. Participants take turns listening and drawing a word or phrase related to design, and programming, while others try to guess.
What is programming?
The role, importance, and possibilities of programming
Differentiation of programming languages
Analysis of space, space phenomena, and objects for board game design
Character design
Characteristics of character features
Portraying the character's character through forms
Security of personal data
Creating strong passwords
How to be vigilant and avoid phishing
Copyright on digital platforms
Prototype Challenge - Each team is randomly assigned a theme or genre for their playable character (eg. futuristic robot, magical creature).
Teams should choose materials (paper, markers, glue) that best represent their game character.
Teams come up with ideas for their character based on their appearance, personality, and abilities, and present it in English. The most creative team receives a small gift.
Introduction to Scratch
Create an account in Scratch
Exploring the Scratch program interface
Creating and maintaining a new project
Adding Sprites and Backgrounds
Space-themed board game card styling
Styling rules
Work with simple and complex forms
Teams fill in English words presented on pre-made marketing template cards. These templates will include ads and product descriptions.
Word Chain Challenge - Improve vocabulary and spelling skills. One of the participants writes a word. The next one should write a word that begins with the last letter of the previous word. If a player repeats or misspells a word, he is out. The game continues until one player remains.
Familiarize yourself with the operation of basic blocks
Moving Motion blocks on the Stage with Sprites
Changing the direction and speed of sprites
Character design in the program in the 2D domain
Flat characters, their study, and analysis from popular cartoons
Character adaptation in an environment
What is content?
Content types
The role of content in marketing
Features of content on digital platforms
Creating content for our product
A descriptive game about the participants' favorite cartoon characters and their super abilities
Kahoot: Gameshow Quiz - Marvels, Power Rangers
Using Event blocks
Creating interactive stories using Dialogue and Text sprite blocks
Digital colors and transitions, psychology of color, highlighting character traits through color
Color regions
Experiments: getting colors on paper with different techniques
Mixtures of colors
Creating color combinations on paper, digitizing them
The role of visual content in marketing
Colors in marketing
Visual content creation toolkit
Creating visual content for our product
Gameshow Quiz - a quiz on the basics of programming and Scratch -Kahoot
Understand the mechanics of game creation
Creating game elements using the Sprite editor
Store points using variables
Types of boxes
Design on a box, design, application on a mockup
2 game environments design
What is marketing research for?
Types of marketing research
Conducting research for our produc
Types of illustrations
Creating illustrations in any 3 styles for game environments
Teams write a social media post for their game character.
They should include relevant hashtags in their posts to increase visibility and engagement.
Creating animations using animation and control blocks
Adding sound effects and background music
Creating visual effects using graphic effects blocks
Development of a game logo
Rules for creating a letter
Creating a text part on playing cards
Finalizing the game box - adding texts
What is a marketing campaign?
Introduction to international best practices
Development of a marketing campaign plan
Developing a marketing campaign plan based on your own product
Teams create their own brand for their game character, including a name, logo, and slogan
They can include several visual elements (color, shape) in their design.
Using sensory blocks to ask and answer questions, creating multiple-choice questions
Creating a scoring system for the quiz
How to prepare a presentation
What components are needed to create it?
Choice of colors
Rules for presenting works in one style
Presentation structure
Presentation development
Presenting a presentation
Exercises for working with the audience / eye-contact
Adjusting the pace and rhythm of speech
Sound control
Familiarity with math blocks
Creating a simple calculator using math blocks
Discussion, analysis
Choosing themes to generate characters from
What is blogging?
Platform selection
Creating a blog
Designing 3 characters of Armenian origin
AI generation through keywords
What is storytelling?
The Application of Storytelling in Marketing
We develop Storytelling skills
Learn about Loops and Repetition operators
Creating repeating patterns using the Loops operator
Repeat until the Break block is encountered
Creating environments for characters
Generate environments based on the period the character lived in
Combination of details and color gamuts using AI
Mime - combining learning English with mime to easily remember marketing concepts and describe customer behavior.
Kahoot - Gameshow Quiz
Familiarity with conditional block
Using an if-then-else conditional block
Creating a guessing game
Development of presentation style
Collection of completed works
Creating a presentation on the website
A study of buyer psychology
Creating a buyer persona based on your product
Understand programming errors
Debugging and Troubleshooting techniques
Testing and adjustment
Presentation for a small audience
Preparation for team presentation
Portfolio
Understand the structure of a platformer game
Creating platformer game elements using the Sprite editor
Head of marketing department, Management psychologist
With over 5 years of marketing expertise, Mairam has collaborated with more than 150 local businesses. Additionally, Mairam is one of the creators of entertainment board games “ԽԱՂ...
Mary Jilavyan has about 5 years of experience in teaching English. During those years of work, she developed her own teaching style, that pays attention to the development of commu...
“My motivation is to motivate others. It’s truly fascinating when you can spark love and interest in a new profession within people. I deeply enjoy seeing my students succeed; that...